Interview with Decell:Real-Time Traffic in Israel and Central Europe

GPS Business News: Can you briefly give us an introduction to Decell?
Jonathan Silverberg:Decell Technologies is a world pioneer and global leader in the field of providing accurate real-time road traffic information. Decell’s premium traffic information,Swift-i traffic,is mainly based on the anonymous monitoring of the location and movement of mobile phones and GPS devices.

We were founded in 2000 and we currently provide Swift-i traffic to the navigation,media,enterprise,government,and mobile markets.

GPS BN: In which country do you provide your real-time traffic service today? ?
JS: Swift-i traffic is commercially available today in Austria,Poland,Israel,the Czech Republic and Slovakia.

Our services vary from delivering real-time traffic information directly into existing platforms,such as navigation systems,to providing it with our own traffic applications. One example for that are real-time traffic alerts sent to subscribers via mobile phones or e-mails. We also operate different types of Interactive Voice Response (IVR) systems,cellular and web-based traffic maps,fleet-management applications and tailored solutions combining features from different applications.

In each country of operation Decell cooperates with local partners in the traffic industry,such as CE-Traffic in the territory of Central Europe. This allows the combination of Decell’s technical expertise and experience in the global market with CE-Traffic’s local acquaintance and service in each country.

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